
A study space that feels personal, joyful, and truly yours
BetterCampus turns the rigid, institutional world of learning management into a place students actually want to spend time — warm, personal, and alive with their own tastes. The emotional tension is how to transform a system built for administrators into an environment that feels human, expressive, and student-first without losing clarity or rigor. We designed a product experience centered on customization and comfort: soft gradients, playful shapes, and hand-drawn characters that give students a sense of ownership over their workspace. The identity flows naturally from the product — a friendly sun-and-figure icon, tactile illustrations, and gentle color transitions — all working together to make studying feel less like a requirement and more like a place you belong.



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